Best Practices

Collect more referrals with less hassle.

You want to build stronger relationships and increase revenue.

We can help.

If there was a trick to making your job easier while you simultaneously make more money, would you want to learn it? More referrals mean more revenue with less hassle.

Sell more with less hassle.

Our top salesperson sold around 340 vehicles last year and he had the MOST referrals in the platform, coincidence? I think not." - Jack Cochonour, Program Manager, Chrysler Dodge Jeep Ram Dealership in Chicago

CONGRATS BEN!

Congratulations to Ben, our November 2018 Top Sales Rep. Ben sold 8 additional vehicles through referrals last month!

WHY REFERRALS?

 

“Referrals are 4x more likely to purchase than a web lead.”

— NADA

 

“Referrals have a 20% higher average order value each year.”

— DMA and Forrester

“Referrals have a 25% higher lifetime value.”

— DMA and Forrester

 

“Referrals have a 61% Closing Rate. Fresh-Ups have a 23% Closing Rate”

— NADA

“Word of Mouth is still the most influential factor in driving purchases. ”

— Nielsen

 

“Referrals have a 96% CSI, Compared to 73% for Fresh-Ups.”

— NADA

 

“The purpose of a business is to create a customer who creates customers.”

— Shiv Singh Senior Vice President of Global Brand and Marketing Transformation at Visa

Treat your desk like your own personal business and your customers like family. When you give your customers a great experience and they refer you’ve now tapped into a priceless well of potential leads. Referred customers are between four and five times more likely to refer additional new customers.

Your customers will begin working for like your own personal sales channel.

How should you explain the referral rewards program?

  • Present their Benefits

    Tell everyone you know, they will earn $$ for every successful referral!

    In-Person
    Over the Phone
    Emails
    Friends and Family
    Service Waiting Area
    Auto Body Shops
    Charities, Local Orgs

  • Show Them How

    Why should they download your app?

    Refer Friends
    Earn Rewards
    Schedule Service
    Exclusive Specials
    Schedule Service
    Check out Inventory
    Win $100 every month!

  • Remind Them!

    Make sure to keep your offer at the top of their mind. Your customers are busy people with busy lives. Make it a goal to send out your referral website URL and app to 5 customers per week.

    The Incentivefox team also supplies you with flyers to hand out.

    QUESTION - is your referral button in your email signature? If not - please reach out to support@incentivefox.com and they'll help you set it up!

download the printable step by step instructions for your customers.

HOW DOES IT WORK?

 

EXPLAIN AND INVITE

Once you’ve closed a sale and your customer is waiting for finance, explain the program and how they will receive a referral reward for every successful referral they have. You can show them the app on your phone and then share the app with them. Make sure they know to choose your name from the referral drop down menu!

 

YOUR CUSTOMER SUBMITS REFERRALS

Your customers will be at a party or in their office lunch room as they talk with a friend or coworker who’s looking for a new vehicle. They will then use your app or website to submit their referral. You will receive an email alert with your leads information. Your referring customer will receive a thank you email and your lead will receive an email update as well.

 

CALL YOUR LEAD

Act fast! Give your referral a call or email when you receive the lead. Ask them what they’re looking for and schedule their test drive. Once you close the deal the Incentivefox platform will match the submitted lead to your sale.

 

REWARD

The program manager at your store will confirm and a reward will be sent to your customer. Your customer will receive a status update via email about their reward card which will either be sent in the mail OR if they’ve referred before - the card they have will be reloaded.

Download the Why Referrals PDF

Who Should Know about your program?

This isn't just for customers, become the talk of the town and sell more cars with less hassle by telling everyone you know about your referral rewards program.

Favorite Blogs and eBooks to Help You Drive Even More Success

 
 

Coming Soon:

 

  • Best Salesperson Practices

  • Best Marketing Practices

  • Best Referral Email Request Templates

  • Best Referral Call Request Templates

  • Best Referral In-Person Request Conversation Templates

  • Checklist for Success

  • ROI Calculator for Referrals